{
  "title": "Generative AI at work: who really gains in productivity?",
  "url": "https://shr.swiss/blog/ia-generative-gains-reels-sion-en",
  "language": "en",
  "datePublished": "2026-09-18",
  "publisher": {
    "name": "SHR — Swiss Human Resources",
    "url": "https://shr.swiss",
    "address": "184 route de Saint-Julien, 1228 Plan-les-Ouates, Suisse"
  },
  "summary": "First real-world studies show tangible gains — but mainly for the least experienced profiles.",
  "section": "Research",
  "topic": "AI on the Job",
  "place": {
    "name": "Sion",
    "region": "Valais",
    "country": "CH"
  },
  "keyPoints": [
    {
      "heading": "Measured gains in real-world conditions",
      "point": "Erik Brynjolfsson, Danielle Li and Lindsey Raymond (2023, Quarterly Journal of Economics) tracked the deployment of a generative AI assistant among customer service advisors at a large company."
    },
    {
      "heading": "The effect on writing tasks",
      "point": "Shakked Noy and Whitney Zhang (2023, Science) measured in a controlled experiment that access to a generative model reduces the time spent drafting professional documents and improves their perceived quality, again especially for writers less at ease with writing."
    },
    {
      "heading": "What these results do not tell us",
      "point": "These studies focus on specific tasks — customer responses, short-form writing — not an entire job."
    },
    {
      "heading": "The limits of uniform deployment",
      "point": "If gains concentrate on certain profiles and certain tasks, an identical directive for all wastes potential where it exists and creates frustration where it does not."
    },
    {
      "heading": "A practical implication, verifiable in {CITY}",
      "point": "In a team spanning hydroelectric energy, healthcare, viticulture and alpine tourism, identify for two weeks repetitive tasks with high writing components, then test the tool on one of them with a human checkpoint."
    }
  ],
  "sources": [
    {
      "authors": "Raymond",
      "year": "2023",
      "source": "Quarterly Journal of Economics"
    },
    {
      "authors": "Zhang",
      "year": "2023",
      "source": "Science"
    }
  ],
  "wordCount": 281,
  "image": "https://shr.swiss/img/blog-Training-AI-On-The-Job-Sion-ia-generative-gains-reels-sion-en.jpg?v=4",
  "translations": {
    "fr": "https://shr.swiss/blog/ia-generative-gains-reels-sion",
    "en": "https://shr.swiss/blog/ia-generative-gains-reels-sion-en",
    "de": "https://shr.swiss/blog/ia-generative-gains-reels-sion-de",
    "it": "https://shr.swiss/blog/ia-generative-gains-reels-sion-it"
  },
  "relatedPages": {
    "programme": "https://shr.swiss/formation-ia-on-the-job-sion",
    "city": "https://shr.swiss/formations-ville/sion",
    "blog": "https://shr.swiss/blog"
  },
  "citationPolicy": "Citation autorisée avec mention « SHR — Swiss Human Resources » et lien vers l'article."
}